Cookies are small text files that the site sends, and that your browser stores on your computer when you are using a web page. Every time you load a new page, your browser sends the cookies the site have saved back to the site.
Cookies are used to be able to identify the user during the session from one page load to another. For example, the shopping cart in our online store utilises cookies to keep track of the content in the cart.
Cookies are also used for statistical purposes. With the help of statistics, we can improve the page content and structure for our customers to find relevant information easier and to provide a better user experience.
Use of web analytics tools on Urban Finn
Google Analytics also collect information about the users’ interests and demographics based on what kind of sites the user has visited, which are members of the Google Display Network. Only anonymous data is generated regarding expected areas of interests, demographies etc. No information regarding which sites have been visited or any information regarding separate individuals are collected nor stored.
From time to time, we might use other analysis tools as well on our site. We will provide you with more information about possible other tools and software used upon request.